Interview - Lenovo India MD Amar Babu: We will protect and attack
Wednesday, 15th June 2011
Interview - Lenovo India MD Amar Babu
You crossed the 10 per cent market share in the Indian PC market in the third quarter of 2010-11. What is going to be the forward strategy?
Worldwide, we follow a strategy called �protect and attack�. We try to protect our strengths, which are our China business and large enterprise business. We will attack opportunities. We were never a big consumer player outside of China. The big opportunity was to drive the transaction business model in the emerging markets, with focus on the consumer business and SMB (small and medium business).
Publication : Business Standard