Indian technology companies are growing in confidence. New brands are launching thick and fast, determined to take on established Western names with help from cheap Chinese factories.

Many of them have made significant inroads into the rocketing mobile phone market in India, and others already have their eye on bigger prizes in the international tablet computer and PC industry.

The boss of Bangalore-based Notion Ink, Rohan Shravan, is a man in a hurry. The fast-talking 25-year-old co-founded the group three years ago and will start taking orders for his �Adam� tablet computer within weeks.

Shipping of the sleek iPad wannabee to the United States and Europe could begin at the end of the year, with domestic sales starting soon after.

�What we want to do is set a standard in the international market with the Adam,� Shravan, a graduate of one of India�s prestigious technical universities, told AFP.